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Best Practices

[toggle title=”Create a naturally flowing hierarchy” variation=””]

Make it as easy as possible for users to drill into your site going from general to specific content they want to find. Add navigation pages where it makes sense and work them into your internal link structure. Avoid creating complex webs of navigation links like linking every page to every other page. Avoid going overboard with dividing your content so it takes the visitor too many clicks to get to where they want to go.

With a Komotion Web Pack (try free) all you will need to do is set which pages you want to be “parent” for other pages. All structure and links will be done automatically for you.

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[toggle title=”Use mostly text for navigation” variation=””]

Use text links for navigation; it makes it easier for search engines to crawl and understand your site. Avoid Flash or JavaScript navigation which can create accessibility problems for search engines or users on some devices which may not be able to handle these technologies. Avoid navigation based entirely on on drop-down menus, images or animations.

With a Komotion Web Pack (try free) you do not need to do anything; our system will take care of all this.

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[toggle title=”Put an HTML site map page on your site, and use an XML Sitemap file” variation=””]

Create a simple site map with link to all or most important pages on your site. Creating an XML Sitemap for your site helps ensure that search engines discover your site pages. Keep your HTML site map up to date and ensure there are no broken links. Organize the page links to reflect the organization of your content.

With a Komotion Web Pack (try free) your site map can be automatically generated and kept up-to-date for you.

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[toggle title=”Have a useful 404 page” variation=””]

Users may arrive to a page that does not exist (e.g. by following a broken link or typing a wrong URL). A custom “page not found” error page (also known as an error 404 page) that guides a user to a working page and has a design consistent with the rest of your site can improve a user’s experience. The 404 page may have a link to the home (root) page and provide links to popular or related content on your site. Google also provides a 404 widget that you can embed in your 404 page. You can also use Google Webmaster Tools to find sources of URLs causing 404 errors. Do not allow 404 pages to be indexed in search engines (configure your webserver to give 404 HTTP status code when the requested page is missing.

With a Komotion Web Pack (try free) you do not need to do anything about it; your error 404 page will be automatically configured for you.

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